PREMIERE: Portland’s LO LYTES Releases New Single & Video For ‘LOSING MY MIND’
Lo Lytes makes their debut with a glossy new night groove, ‘Losing My Mind.’ The single is undeniably dance-centric, incorporating strobing synths and irresistible hooks throughout. Disco influence abounds, with a subtle funk guitar rubbing shoulders with dreamy keys and thick bass lines.
‘Losing My Mind’ delves into the manic happiness that often accompanies long nights of partying. Parallel to reality, the single provides a glimmering, larger-than-life experience at first listen, with critical introspection looming just beneath the surface. ‘Losing My Mind’ is seriously addictive, leaving us hopelessly hooked on Lo Lytes.
Singer Jameson Morris and producer/multi-instrumentalist Rockwell Sands form an unlikely duo. Coming together after being introduced by a mutual friend in 2014, the two musicians re-connected after a couple of years and began writing songs that would eventually become the foundation of a new project they dubbed “Lo Lytes.” Finding common ground on Morris’ love of classic funk and Sands’ dance and pop music leanings, together they crafted an experimental pop sound that draws influence from artists like Jamiroquai, Daft Punk, and Bruno Mars. In the summer of 2017, Lo Lytes released their first single “Losing My Mind,” a danceable look into the dark side of partying. The duo plans on following up with a second and third single that will be part of their debut EP to be released in the fall, titled “Lonely Weather, Vol. 1.”